He also should be making more from the Ravens. XFL Fantasy Football Rankings Week 2: Josh Gordon, Jeff Badet, Max Borghi, and More, Final Fantasy PPR Rankings for the NFL Playoffs: Tony Pollard, Ezekiel Elliott, James Cook, and More, NFL All-Time RB Records: Season and Career Leaders, College football Week 6 live reactions, results, and takeaways. Rising to fame as a star quarterback, Lamar has bagged a heavy starting contract that will only go uphill in the years to come. He also received a workout bonus of $250,000 and a pro bowl bonus of $250,000. In an interview, he said the best thing about being an NFL player is giving back to your parents. Unlock new opportunities and expand your reach by joining our authors team. Lets assume that the Baltimore Ravens will exercise the fifth-year option for Lamar Jackson. Exploring the World of Knowledge and Understanding. Currently, that is set to be valued at $21.2 million. He signed a four-year, $9.47 million rookie contract after being selected 32nd overall by Baltimore in the 2018 NFL Draft. Furthermore, he has passed for 9967 yards and has 84 touchdowns, of which 36 came in his sophomore season en route to the NFL MVP award. There were certainly bumps along the way in this season, as Jackson threw 12 touchdowns to eight interceptions, but the potential was immediately apparent. The Ravens quarterback does not have a charity or foundation of his own. So much so that he secured only the 2nd unanimous NFL MVP vote in history. DeMaurice Smith, head of the National Football League Players Association, said, "Do agents provide significant value? As per Spotrac, he signed a 4-year contract worth $9.7 million and will earn a guaranteed $1.3 million throughout the 2020 NFL season. However, fairly recently United States-based sunglasses brand, Oakley signed an endorsement deal with him in August 2020. Lamar Jackson signed a 4 year, $9,471,648 contract with the Baltimore Ravens, including a $4,968,471 signing bonus, $7,575,059 guaranteed, and an average annual salary of $2,367,912. IMHO. Email:info@ghbase.com READ ALSO:Matt Weiss Networth: How Much Is He Worth? We also looked at the high pricetag that comes with signing the NFL superstar, and examined the long-term implications of having him on a team. However, his rushing game isnt just a backup tool, it serves as an equally prominent weapon. Maybe his asking price for any potential endorsements is ridiculously too high just like what he is asking the Ravens to pay him? Celebrity Networth estimated that the quickly rising star quarterback has an estimated net worth of $4 million as of 2021. The site also curates relevant content that serves the needs of its audience. Both also played limited snaps in their rookie seasons. Lamar Jackson led the league in passing touchdowns with 36, achieving this feat despite featuring in only 15/16 games for the 2019 NFL regular season. His . Dude needs an AGENT. Jackson's first start for Baltimore led to a win against the Bengals where he passed for 150 yards and rushed for 119. Most single-season rushing attempts by a QB- 176 (2019), Most 1000-yard rushing attempts by a QB- 2 (2019, 2020), Most games with a perfect passer rating in the same season (tied with Ben Roethlisberger)- 2 (2019), Full Spectrum Services LLP 2022 | All Rights Reserved, Most single-season rushing yards by a QB- 1206 (2019), Bad to Worse?: Fans Blast Adam Schefter for Lamar Jackson Prank Text Amidst He has a guaranteed salary of $9.471 million over the next four years, and he is expected to make millions more through endorsements and investments. Another thing that should be considered is that if youre committed to being the best NFL QB you can be, you just dont have the time in the day left to put in all the work that a good agent/business manager does to ensure you get the best possible endorsements and contracts. I think his mom has a deal with an Orthopedic Shoes for Seniors brand. This includes his base salary, signing bonus, roster bonus, workout bonus, and pro bowl bonus. Now in the last season of his initial rookie contract, Jackson is around the 400th highest-paid player in the NFL. As of 2021, his net worth is estimated to be $4 million, but if he keeps playing at this level, that number is bound to multiply. XFL Rumors, NFLPA Showing Full Support to Lamar Jackson Amidst Loudest Flailing Negotiation Odell Beckham Jr Girlfriend: Lauren Wood and Other Bizarre Dating History All You Want to Know, Matthew Stafford Wife Kelly Stafford: All You Want to Know of Their Married Life, Kids, Controversies & More, Antonio Brown Girlfriend: Chelsie Kyriss and Other Eccentric Relationships All You Want to Know. Jackson is still in his rookie contract, a four-year deal which, thanks to his first-round draft selection, has an option for a fifth year. That way, Jackson gets a lump sum of money each season and is protected by the guarantees if he gets cut. As per NFL.com, he featured in 58 regular-season games. Despite the high pricetag, teams would be wise to sign Lamar Jackson. While the gold-plated watch and bracelet that he rocks are yet to be associated with big-name brands, combined they can easily cost $50,000 or more. Empowering Lives with Nutritious and Delicious NDIS Meals! Based on these sources of income, it is estimated that Lamar Jackson makes around $20 million per year. Reed took to Twitter to express his disbelief regarding a foul that was called on him during the Sixers' game against the Mavericks. Report: Derek Carr wants $35 million per year, The Raiders are the betting favorites to land Aaron Rodgers, Mike McCarthy: Kellen Moore wants to light the scoreboard up, I want to run the damn ball, ESPN reiterates report that Lamar Jackson wants a fully-guaranteed deal, Arrest warrant issued for Jalen Carter for reckless driving, racing, Aaron Rodgers says hell make a decision soon enough, Competition Committee begins to explore the quarterback push play, Players say Chiefs discourage them from reporting injuries, have NFLs worst training staff, Report: Jalen Carter was present at teammates fatal crash, misled police about it, retweeting the clip with a LeBron James gif. Therefore, while Lamar Jackson may sign a four-year contract extension, it would actually sign him to Baltimore through the next six seasons. Much more. March 2, 2023 at 1:11 pm Instead of putting the onus on the Falcons to deliver quality skill position players to put around Vick the pundits placed all the blame on Vick. The Baltimore Ravens quarterback is currently on his rookie deal. The value would be $42.5 million per year, clearly ahead of Watson, but enough below Mahomes. Hi, I'm Happy Sharer and I love sharing interesting and useful knowledge with others. His base salary was $480,000 for his first season, which jumped up to $910,529 in 2019 when he won the MVP trophy. Offensive Move Leaves NFL Fans in Splits, Worth a Quarter: Fans Slam Daniel Jones $45 Million Giant Demand. Lamar Jackson's NFL Salary In 2018, Lamar signed a four-year rookie contract worth $9.47 million including a $4.97 starting bonus with the Baltimore Ravens. We will bring to light all that there is about the quarterbacks net worth. But Jackson is (or should be) much closer to fitting the definition of Americas Quarterback than Dak. Lamar Jackson is in a very secure financial position. It does not include any additional income he may receive from endorsements, investments, or businesses. Each year, the quarterback missed five games, and he didnt come back for the Ravens last playoff game like he was supposed to. Click on the different category headings to find out more and change our default settings. However, in 2018 he arranged for an autograph signing event in Louisville. The chain features 258 grams of gold and multiple 25 carats of VVS stones. Jackson is a different style of QB to anything in the league right now. Needless to say the shoe deal did not work out for Nike, so they moved on before the deal ended. According to ESPN, with his first big paycheck, Lamar bought a massive $1.3 million mansion in Baltimore. Lamar Demeatrice Jackson Jr. is the quarterback for the Baltimore Ravens in the National Football League. We greatly appreciate how he has handled this process and we are excited about our team with Lamar leading the way. Lamar Jackson was born on January 7th, 1997, in Pompano Beach, Florida. As per Spotrac, he signed a 4-year contract worth $9.7 million and will earn a guaranteed $1.3 million throughout the 2020 NFL season. Not a member? Lamar Jackson contract: $23. During that time, Jackson had a record of 159, with 33 passing touchdowns and 20 picks. Jackson is currently looking at a new contract that pays an average salary of $42.5 million annually and will be valued at $170 million over four years, according to estimations by Spotrac based . . However, all first-round picks have a team option for a fifth season in their contract. At the sort of level he is, agents make their money by getting those endorsements. The true cost of signing Lamar Jackson goes beyond just his salary and bonuses. In his 4 seasons in the NFL, Jackson has a 64.1 completion percentage with 852 passes completed out of 1329 attempts. Action Alerts PLUS is a registered trademark of TheStreet, Inc. Good looking guys are always going to get the big endorsement deals. If your goal is to make as much money as you can in the relatively short period youre in the NFL, you need a good agent and/or business manager. But they have yet to come calling. In this article, we explored Lamar Jacksons contract and salary to gain a better understanding of his financial situation. Most NFL rookies have agents facilitate their contracts. In 2019, he was named as the NFL's Most Valuable Player following a unanimous vote in his favor (viaNFL). As per Celebrity Net Worth, Lamar Jackson has a total net worth of $4 million. Jackson led the Ravens to a win in the wild-card round over the Tennessee Titans, the team that had knocked Baltimore out of the playoffs the year before. Jackson had provided a spark to get the Ravens to the playoffs, but in the playoffs against the Los Angeles Chargers Jackson struggled mightily to start. Twitch and YouTube superstar Kai Cenat tries on an Iron Man suit gifted to him by another internet influencer, Mr. In his early years, Jackson attended Boynton Beach High School where he played football and considered a four-star recruit by Rivals.com.. Additionally, the fifth-year option is guaranteed the moment it is exercised. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Ghbase.com is a popular news website that publishes content on several personalities around the world. Save my name, email, and website in this browser for the next time I comment. Lamar Jackson was the unanimous NFL MVP in his second year in the league. Furthermore, the Baltimore Ravens quarterback has thrown just 3 touchdown passes andrushed for 197 yards. Teams must also consider the long-term implications of signing him. Lamar Jacksons total annual salary and estimated net worth are not publicly available. In terms of average annual value, Watson earns $39 million, Wilson earns $35 million, and Wentz is at $32. ", According toBleacher Report, NFL agents usually take 3% of a contract, but "a player could have a lawyer do the same negotiating for 1 percent or even less." The Ravens still can retain Jacksons rights for 2023 by applying their franchise tag on the two-time Pro Bowler. Copyright 2023 Heavy, Inc. All rights reserved. Lamar Jackson signed a 4 year, $9,471,648 contract with the Baltimore Ravens, including a $4,968,471 signing bonus, $7,575,059 guaranteed, and an average annual salary of $2,367,912. His annual salary as of 2021 is $1.7 million which is a major upgrade from his starting salary of $480,000. Obviously, yes," perSportsBusiness Journal. As Jackson was named to the Pro Bowl in 2020 his fifth-year option salary will be equal to that of the transition tag for the QB position in 2021. For example, Dak Prescotts franchise tag contract was worth $31 million in 2020. Judging Lamar Jackson and his future contract against any other QB is somewhat tough. Lamar is a league MVP and has been to the playoffs the last 2 years and is widely regarded as the most . The Baltimore Ravens quarterback does not have any charities of his own. Yes, agents take a piece of the pie. Furthermore, he managed to tie Ben Roethlisberger for the most perfect passer ratings in a single season. However, he should still be careful with his spending and make sure to invest his money wisely. The No. tm05 says: The first-year contract was worth about $9.5 million, and the signing bonus was just under $5 million. Lets take a look at how long is left on Lamar Jacksons current contract, when the Ravens may look to offer him another one, and how much he could be set to earn. The Panthers locked up McCaffrey in April, Mahomes signed in July, while Watson had to wait until September. UFC 285: Jon Jones vs Ciryl Gane Purse, Payouts, Salaries: How Much Will the Fighters Make? A player of his skills and standing should have more. Pretty soon well see commercials of her hustling around the kitchen table with them on when baking cookies. Instead, he has opted to launch his line called Era 8 Apparel. As such, Baltimore may look. Furthermore, Jackson also bought a house for his mother in the same area. Jackson and Louisville played well enough in 2015 to make the Music City Bowl against Texas A&M, and it was here that Jackson emerged as a must-watch talent. The couple has a one-year-old daughter named Milan. For the season, Jackson rushed for 1,206 yards. 1 min read. Lamar Jackson also has the most 1,000-yard rushing seasons by a quarterback: 2 (2019, 2020). But even in Flacco's starts Jackson would make appearances, either at the end of blowout victories or as a rushing option. But the fact is the few commercials I've seen Lamar in he's been . Between 2015 and 16, No Travis Kelce SNL promo has drawn hilarious reactions. Yes, Prescott is the quarterback of Americas Team. Everybody knows now, the energy sector was the place to be last year as the segment was an outlier and one of the few to sidestep 2022's market carnage. He was the first person from that school to win the Heisman award. We will continue to work towards a long-term contract after the season, but for now we are looking forward to a successful 2022 campaign.. According to Spotrac, Lamar Jackson has a market value of around $43.5 million per year on a four-year contract extension. This website is not directly or indirectly affiliated, associated, or connected in any way to Major League Baseball, the National Basketball Association, the National Football League or the National Hockey League. After nine weeks, with the Ravens at 4-5, head coach John Harbaugh announced that Jackson would start the next game. Moreover, he's 2,757 passing yards deep by the end of the regular reason off the back of 7,085 career yards overall. Louisville again made a bowl, the TaxSlayer Bowl against Mississippi State. Theres a real difference between negotiating contracts like this one your own and negotiating contracts like this with the assistance of people who negotiate contracts like this for a living. Recently, John Lyn reveals a message to Tom Brady talking about his retirement matter. Credit where credit is due, Jon Jones is known as a dirty fighter who Golden State Warriors fans have been eagerly awaiting the return of their star player, What a start to his career Cody Garbrandt had! Mahomes and Baker literally have dozens more commercials than he has. His annual salary as of 2021 is $1.7 million which is a major upgrade from his starting salary of $480,000. Jackson is also 1,005 rushing yards in. ESPN's Dan Graziano spoke to multiple people around the NFL and there was consensus that Jackson's deal will come in around $40-$45 million per season. Between endorsements, his own clothing brand (Era 8 Apparel), and his pay from the NFL - Lamar Jackson has an annual salary of $1.7 million. The Ravens have Jackson under contract at $11.5 million per year for the next two seasons so there is no immediate rush. As per Celebrity Net Worth, Lamar Jackson has a total net worth of $4 million. And he nearly fell out of the first round entirely before the Baltimore Ravens, who had already used their existing first round pick to draft tight end Hayden Hurst, traded up to get the final pick of the first round to draft Jackson. Currently, the 24-year-old athlete drives a Mercedes Benz SL500 Grand edition he bought in 2018. However, all first-round picks have a team option for a fifth season in their contract. Getting the opportunity to start from day one in 2016, Jackson proved nearly unstoppable at first. 2023 TheStreet, Inc. All rights reserved. Henry C. Boyd III, a University of Maryland marketing professor, remarked,"If Lamar Jackson keeps this up, can you imagine a battle between Nike and Under Armour and whoever else trying to get this guy? People just make things up. He overtook the previous record set by Michael Vick (3) and ended the season with an astonishing 5 games of 100-yard rushes. Jackson is in a private relationship with his girlfriend Jamie Taylor since 2017. Jackson is entering the fifth and final year of his rookie deal. Jackson would make $45 million in 2023 if he plays under the exclusive franchise tag. The bottom line is that Lamar Jackson will be coming into a boatload of money. Then he faced the Patriots, at the time undefeated and riding a historically good defensive start, and made them look human. Jackson, the 2019 NFL MVP, is slated to earn $23 million on the fifth-year option of his rookie contract, and the extension would have kicked in next season. The quarterbacks endorsement deal and his line of apparel, also add to his bank balance. A similar style of contract as Mahomes should be what the Ravens and Lamar Jackson work towards. He has the Pro Era VR deal and, as of 2020, something with Oakley. March 2, 2023 at 12:06 pm They help us to know which pages are the most and least popular and see how visitors move around the site. As a rusher in the regular season, Lamar Jackson has advanced 1,901 yards and recorded 12 touchdowns. After signing his first rookie contract worth over $9 million, Lamar started to opt for the posh lifestyle. Your email address will not be published. So, no shoe deals arent that big of a deal for NFL players and maybe Lamar didnt see anything all that great to make him take a deal that maybe he didnt like. Does Lamar Jackson have the endorsement deals that a player of his status should? In 2020, he earned a base salary of $1.7 million, plus a roster bonus of $500,000. Beyond the NFL salaries, agents could get an even larger cut of a player's paycheck when it comes to endorsement deals. He joins the likes of Patrick Mahomes, JuJu Smith-Schuster, and Derwin James as Oakley-sponsored NFL players. He has the Pro Era VR deal and, as of 2020, something with Oakley. Now, if your goal isnt to maximise your money and just make things easy on you and/or the team, then sure, going without an agent maybe makes sense and hey, youre free to not do that. Despite his phenomenal college career, Jackson was the fifth quarterback drafted in the 2018 NFL draft behind Mayfield, Sam Darnold, Josh Allen and Josh Rosen. In 2018, he signed a four-year deal for $9,471,648. Use of any marks, trademarks, or logos on this website shall not constitute a sponsorship or endorsement by the trademark holder. These cookies are necessary for the website to function and cannot be switched off in our systems. The Ravens quarterback signed a four-year, $9.47 million contract . He is one of the most talented players in the league and has already proven himself capable of leading a team to success. Head coach Mike Tomlin and the Pittsburgh Steelers are being encouraged to make a major move in the NFL draft. The information does not usually directly identify you, but it can give you a more personalised web experience. Ultimately he decided to play college ball at Louisville, and got the chance to play early on. His estimated net worth is likely much higher than this, as he has made numerous investments over the years. That . When may the Ravens look to extend his deal? Jackson is in the third year of his rookie deal earning a base salary of $1.34 million with the Ravens for 2020, per Spotrac. I hate to say it, but Mahomes is handsome, and Jacksonisnt. How many times must it be said?! Copyright 2019-2023. He signed a four-year, $9.471 million contract with the team, which included a signing bonus of $4.97 million. All three of those QB were or are willing to use their legs to make plays. Any signing bonus Jackson gets will immediately impact the Ravens salary cap in 2021. Jackson's greatness was predicted by many from an early age, as a four-star recruit coming out of high school. The fifth-year on the deal would serve as a nod to Jackson having been the league MVP in 2019. For the time being he's not interested in inking deals with Under Armour, Adidas, or Nike, the company that supplies the NFL's uniforms (viaESPN). While the primary source of income is his four-year rookie contract with the Baltimore Ravens, Lamars very recent endorsement deal and his clothing line altogether add to his wealth. Your email address will not be published. He also owns a few businesses, including a clothing store and a podcast. Still, Jackson's overall performance that season was one for the ages. Use of any marks, trademarks, or logos on this website shall not constitute a sponsorship or endorsement by the trademark holder. It's not close. While the two sides made progress after there was a significant gap a year ago, a deal couldn't be reached before the self-imposed deadline set by Jackson on Friday. Now, I know there are some people who will say "Lamar has the strong South Florida twang and he's hard to understand'. If the Ravens cannot reach a long-term deal with Jackson, they could place the franchise tag on him in 2023, which will pay him $43.5 million per season. Based on our research, it is estimated that Lamar Jackson makes around $20 million per year, not including any additional income he may receive from endorsements, investments, or businesses. pryrates2023 says: Louisville started 9-1 as Jackson not only slashed through defenses as a runner but improved dramatically as a passer. He is a quarterback for the Baltimore Ravens and gets paid to play football. While discussing the overall situation on PFT Live, Chris Simms and I raised the question of whether Jacksons effort to handle his business interests without an agent has resulted not only in the delayed realization of his football fortune but also in the absence of the kind of endorsement deals that the 2019 league MVP should have received. He majored in Communications, not really a primer for negotiating mega contracts. Dozens of media members packed into the Indiana Convention Center on Wednesday as Ravens general manager Eric DeCosta fielded questions. Alongside his NFL salary, own brand, and other avenues, add to his net worth. He also should be making more from the Ravens. This includes his salary, bonuses, endorsements, investments, and businesses. Lamar Jackson was estimated by Celebrity Net Worth to be worth $4 million. Because he can throw and run at any time, he is very hard to defend, and this has won him praise both in college football and in the pros. Earning an annual salary of $1.7 million at just 24 years old, Jacksons future looks very bright. As he continues to prove himself as one of the best players in the league, his salary is likely to increase. As for Lamar, its his life, his money and if hes comfortable with it why is it anyone elses business. Also, by disabling these cookies you will also disable banner ads served by Google Adsense on this website.. For more information about these items, view our complete privacy policy.Read More. Combine this with over 3,000 passing yards and a league-leading 36 touchdown passes (with just six interceptions), and Jackson became a major frontrunner for MVP, surpassing names like Seahawks quarterback Russell Wilson. However, the Cardinals and Jackson faded down the stretch, including a three-interception performance in a loss against Kentucky and a poor outing against Louisiana State in the Citrus Bowl, which they lost 29-9. The deal also includes a fifth-year option for the 2022 season. However, he hasn't signed a deal with a sportswear company, which is a go-to move for many athletes. He may even wait and see what size extensions Baker Mayfield and Josh Allen sign. That means he will make $1.28 million per week, which is almost the equivalent of his entire 2021 salary. Furthermore, in his ongoing career, the quarterback has earned $7.9 million as of yet. Maybe he should do a Campbells soup commercial with his mom, the best running QB in the history of the NFL. Despite best efforts on both sides, we were unable to reach a contract extension with Lamar Jackson, Ravens GM Eric DeCosta said Friday in a statement after negotiations were tabled until the conclusion of the season. I do think it's interesting we're at the point where ravens fans dont even take Lamar at his word anymore In 2018, Lamar Jackson signed a 4-year rookie contract with the Baltimore Ravens that's worth $9.47 million. Right now, a projected contract extension for Lamar Jackson should look something close to five years at around $212.5 million. This could result in an even higher annual salary for the NFL star. How Much Does Orkin Cost for Mice Control? Jackson signed a four-year, $9.47 million contract with the Ravens in 2018 as the No. With Lamar Jackson reaching the end of his third season in the NFL, when can we expect to see him sign a new contract? The question isnt whether Jackson couldnt get any old shoe deal. Therefore, any extension Jackson signs may not carry a big signing bonus. Many professional athletes prefer to stack up endorsement deals to round out their personal brands, but Jackson's business acumen led him to pursue a different venture. READ ALSO:Lamar Jackson Parents: Meet Felicia Jones And Lamar Jackson Sr. Jacksons net worth is estimated at $6 million, a number that stands to increase when he signs his next contract. Additionally, teams must consider the cost of signing other players, as they may need to shed salary in order to fit Lamar Jacksons contract under the salary cap. However, due to the salary cap situation in 2021, that is significantly lower than it is expected to be in 2022 or 2023. Maybe Jackson doesnt need to own four houses and a private plane to live the lifestyle he desires to live. Coach John Ha The average annual salary and guaranteed money at signing would have exceeded the deals landed this summer by star quarterbacks Kyler Murray with Arizona and Russell Wilson with Denver. The inexperience of those around him is not helping. The reason Jackson compares with Mahomes is that they both won the NFL MVP in their second season in the league. Partnered with the USA TODAY Sports Media Group|Powered by, Baltimore (BAL) exercised a $23 million option for 2022, Signed a 4 year $9.47 million contract with Baltimore (BAL), Drafted by Baltimore (BAL): Round 1 (#32 overall), $7.5M guaranteed (signing bonus + 2019 salary + 2020 salary + $355,000 of 2021 salary). Additionally, he also won a Super Bowl with the Kansas City Chiefs in his third season. Spanning over 3 acres of land, the million-dollar mansion must be a treat to live in. But Jackson is (or should be) much closer to fitting the definition of Americas Quarterback than Dak. Oct 18, 2020; Philadelphia, Pennsylvania, USA; Baltimore Ravens quarterback Lamar Jackson (8) gives a thumbs up to Ravens fans as he runs off the field after win against the Philadelphia Eagles at Lincoln Financial Field. Lamar Jackson passing stats (2020-'21):. NFL.com analyst Adam Schein reveals why he thinks Jalen Ramsey's best fit is with the Lions. Much more. Adam Schefter had Lamar Jackson to the Commanders trending on social media Friday. Lamar Jackson wife: Who is Lamar Jackson girlfriend, Jamie Taylor. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer. . All this, and he just turned 23. The Ravens picked up Jacksons fifth-year option and will pay him $23 million in 2022. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. Starting at QB, Jackson threw two touchdown passes and had two rushing touchdowns, including a 61-yard rush. Pro Football Network, LLC. I had a shoe deallol.. Instead, he hired his mom, Felicia Jones, to help him work out his rookie deal in 2018. Your email address will not be published. The Ravens want to keep him, but ESPN's Jeremy Fowler reports that the sides could be $100 million apart in contract negotiations. ", While it's unclear if Jackson will sign with one of those major companies in the near future, he did ink his first endorsement deal ever in August 2020 with sunglasses company Oakley, according to Sports Illustrated. Not piling on here, but part of the endorsement boondoggle can be attributed to the fact that Jackson has no agent. Signing Jackson to a long-term contract can spread out his salary-cap hit and create between $8 million to $12 million in additional cap space that the Ravens can spend immediately. Really, where is the shoe deal of the magnitude that Lamar should have? With that said, it does make sense for Jackson to cut out the middleman and give some portion of that money to his own mother.
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