tesla owner demographics 2020

Some of these revealing profiles just might surprise you. GoodCarBadCar.net. According to J.D Powers website, The APEAL Study measures an owners emotional attachment to their Please do not hesitate to contact me. "Tesla's market capitalization between March 31, 2020 and 2022 (in billion U.S. Some of these revealing profiles just might surprise you. Power. New survey counters a popular perception that Tesla owners are all rabid fans of the CEO. He now covers advanced auto technologies and energy policy as a reporter and analyst. David Paul Morris | Bloomberg | Getty Images, Why tech companies struggle with diversity and inclusion. About 109% of shoppers who visit Tesla stores earn between $140000 to EV ownership. February 28, 2016 The firm said it decided to profile the electric car maker anyway based on the roughly 1,250 owners it was able to survey, a majority of which owned a Model 3. Was, because while Levitt still loves his Teslas, hes soured on Musk. Most importantly, accident rates per mile are around 3 times higher on city streets than on highways. We looked at the gender of current Tesla owners, including Tesla Model S and Tesla Model X. That means, among other things, it's hard to ascertain whether employees in underrepresented groups resigned from or were dismissed by Tesla at a higher rate than White colleagues. Tesla's market capitalization between March 31, 2020 and 2022 (in billion U.S. dollars) [Graph]. However, because Tesla makes cars, software and energy products, it is difficult to compare it with peers in tech or autos. In, GoodCarBadCar.net. For Stephen Pascalon, buying electric is in the family. v#(Si "Also, in the area of electric vehicle issues, they do have complaints related to: range lower than expected; range gauge is inaccurate.". to incorporate the statistic into your presentation at any time. Edisons Solar Power Prediction, Elon Musks $100 Billion Loss And Green Gas From Landfills, The Pandemic Has Changed The Supply Chain Management Profession Forever, Greener Industrial Chemicals, EV Fleet Challenges And Teslas Record Deliveries, Grid And Charging Speed Bumps Ahead As Amazon, FedEx And Transit Fleets Go Electric, Gatik Goes Driverless In Canada For Grocery Giant Loblaws, Why Dont You Have A Self-Driving Car Yet? -- CNBC's Lora Kolodny contributed to this article. Heres a breakdown of what Tesla models may still have a promotion for free unlimited supercharging. "However, we were able to collect a large enough sample of surveys from owners in the other 35 states and, from that base, we calculated Tesla's score.". Before it was reported Muskhad an affair with Sergey Brins wife, which hes denied; before his slipshod deal, then no-deal, to acquire Twitter Inc.; before the revelation he fathered twins with an executive at his brain-interface startupNeuralink; before SpaceX fired employees who called him a frequent source of distraction and embarrassment; before his daughter changed her name and legal gender after his history of mocking pronouns; before an article said SpaceXpaid an employee $250,000 to settle a claim he sexually harassed her, allegations hes called untrue; Musks behavior was putting off prospective customers and perturbing some Tesla owners. Overall, Tesla's diversity report said veterans currently make up about 4% of the company's U.S. workforce. WebElectric vehicles made up approximately 4% of new vehicle sales in 2021, compared to about 2% in 2020. They allowed Musk to shape mediacoverage and made him the ringleader for Teslas legionof very-online fans. Attrition is an especially important metric for Tesla. Levitt, the self-described former Musk fanboy, took a test ride last month in a Lucid. A Division of NBCUniversal. You only have access to basic statistics. J.D. "Tesla's estimated U.S. market share from January to December 2021." That's exactly the same conclusion reached by a recent J.D. Owners of the Model X have a higher Use Ask Statista Research Service, Tesla's vehicle sales by quarter YTD Q4 2022, Automotive manufacturers' estimated market share in the U.S. 2022, Most valuable automotive brands worldwide by brand value 2022, Tesla's vehicle production by quarter YTD Q4 2022. Tesla has experienced mixed results in such studies and reports. Despite the popularity of the Model S, California ranks behind both Much harder to make friends than enemies. By comparison, data show that in the U.S. there is one ICE vehicle fire for every 19 million miles traveled.*. WebAverage Range and Efficiency of U.S. Electric Vehicles Provides driving range and efficiency factors of on-road electric vehicles in the United States in 2020, based on vehicle Power collects customer registration data from each state. This week, Tesla Motors released four unique Customer Stories* to showcase some of the fascinating individualswho drive the Tesla Model S. So who is the typical Tesla Model S owner? As one of the proponents of Australias introduction to the Internet, Simon Hackett is no stranger to cutting edge technology. statistic alerts) please log in with your personal account. The lack of intersectional analysis in the Tesla diversity report also obscures whether, for example, Black women at Tesla are promoted at the same rate as Black men or White women, or whether people of color who are military veterans are hired more or less often than White veterans. Tesla vehicles are EVs (electric vehicles), which are transforming the way people drive and move. Annual car sales worldwide 2010-2022, with a forecast for 2023, Number of cars sold in the U.S. 1951-2021, Battery electric vehicles in use worldwide 2016-2021, Annual gas prices in the United States 1990-2021, Automotive industry worldwide - statistics & facts, Motorcycle industry in the United States - statistics & facts, Research Expert covering transportation and logistics, Profit from additional features with an Employee Account. Statista. Tesla's inaugural Diversity, Equity and Inclusion Impact Report offers fewer details than diversity reports from major tech companies including Google and Apple, which began publishing demographic information about their workforce in 2014. I was a total Musk fanboy, Levitt says. Respondents were 100 Tesla owners, 100 owners of other electric vehicles, and 803 drivers who do not currently own EVs. Domestic brands fared better in this year's study than their foreign counterparts, including Fiat Chrysler's Dodge being the first domestic brand in the study's history to rank No. They are a subset of the EVForward database of more than 10,000 new-vehicle buyers from 18 to 80, weighted by age, gender, and state of residence to match the demographics of U.S. new-vehicle buyers and by vehicle type to match current sales. The real reason is simpler, and far more traditional: They like the cars. Cox AUTOMOTIVEN . Available: https://www.statista.com/statistics/519579/market-share-of-tesla-in-the-united-states/, Tesla's estimated U.S. market share from January to December 2021, Available to download in PNG, PDF, XLS format, Plug-in electric light vehicle sales worldwide 2015-2021, Electric vehicle sales globally by model 2022, Range of selected electric vehicle models 2022, Tesla's free cash flow by quarter 2019-2022, Tesla's operating margin by quarter 2019-2022, Gross margin by segment - Tesla 2019-2021, Tesla's domestic and international revenue 2018-2021, Tesla: vehicle deliveries by main model and quarter 2022, Quarterly Tesla supercharger station and connector volume worldwide 2020-2022, Plug-in electric vehicle sales worldwide by brand 2022, Plug-in electric vehicle sales market share by producer 2021, BMW i series - electric car sales 2014-2021, Chevy Bolt EV sales in the United States - 2017-2021, BYD Group's total vehicle sales 2019-2021, by type, Tesla's U.S. market share - December 2021, Best-selling plug-in electric cars in the United States 2021, Number of electric vehicle fast charging stations in the U.S. by network 2022, Number of Tesla employees IPO and FY 2021, GM's share of the Canadian automobile market 2021, GM's vehicle sales in Canada - Q1 2019-Q4 2021, Nissan's vehicle sales in Canada Q4 2020 and Q4 2021, Honda's vehicle sales in Canada Q4 2020 and Q4 2021, Audi's vehicle sales in Canada Q4 2020-Q4 2021, Taiwan - share of people who have access to a car in 2017-2018, Malaysia - share of people who have access to a car in 2017-2018, Brazil - share of people who have access to a car in 2017-2018, Denmark - brands of owned or leased cars 2018, Mexico - age of owned or leased cars 2016-2018, Brazil - age of owned or leased cars 2016-2018, Japan - brands of owned or leased cars 2018, New Zealand - share of people who have access to a car in 2017-2018, Annual circulation of vehicles in France 2004-2018, Find your information in our database containing over 20,000 reports, leading electric vehicle model in the United States, Worldwide, Tesla delivered almost 936,000 vehicles. Indeed, the wild swings in the numbers published by Tesla suggest that theres a lot of randomness in the results theyre probably not varying this much in quality. According to Strategic Vision, a US research firm that consults auto companies, some 39% of car buyers say they wouldnt consider a Tesla. Were not seeing that as much with incoming buyers.To win this cohort, automakers need to check every box,andfor some, that includes employing a CEO who doesnt share Hilter memes on social media. Weve seen among the early adopters more of a willingness to take risks or to put up with things that are out of the ordinary, says Dovorany, who left Escalent for an automotive techstartup earlier this year. Tesla only monitors the driver by detecting occasional torque forces on the steering wheel which can thus show your hands are on the wheel. Over time, his public statements have really come to bother me, Levitt said, citing the CEOs spats with US President Joe Biden, among others. Annual car sales worldwide 2010-2022, with a forecast for 2023, Number of cars sold in the U.S. 1951-2021, Battery electric vehicles in use worldwide 2016-2021, Annual gas prices in the United States 1990-2021, Automotive industry worldwide - statistics & facts, Motorcycle industry in the United States - statistics & facts, Research Expert covering transportation and logistics, Profit from additional features with an Employee Account. As part of its 2020 Initial Quality Study, the firm found Tesla owners reported more problems in their first 90 days of ownership than the other 31 U.S. auto brands included in the study. This is a BETA experience. The average household income of a Tesla Model S owner is $153,313 per year. Tesla Motors' goal is to increase the number and variety of EVs through three strategies. 7[ vn]. I cover robocar technology & previously worked on Google's car team. 2023 CNBC LLC. Also, the gender-related data is approximate as Tesla did not include figures on nonbinary and gender nonconforming employees. His steady stream of online banter, punctuated with the occasional grandiose announcement or stunt (see: shooting a Roadster into space) keeps Tesla inthe headlines. Power's report. As a Premium user you get access to background information and details about the release of this statistic. In addition, were (slightly) presuming that Autopilot drivers have similar ratios of accidents between highway and street, but this does not affect things much since Autopilot is so rarely used on city streets. Along with other initiatives, Tesla said it will recruit from historically Black colleges and universities, offer an array of new apprenticeships, and conduct unconscious bias trainings for all people managers and recruiters in 2021. Not so for the non-Tesla owners. The industry average for 2020 model-year vehicles was 166 problems per 100 vehicles. Tesla publishes its first diversity report, here are the key Escalent's research, part of its EVForward program, was conducted among a national sample of 1003 respondents, including a survey, focus groups, and interviews with industry experts, between December 21, 2020, and February 19, 2021. Such issues are in line with owner complaints about Tesla's vehicles online, including its newest Model Y, which was not part of J.D. It said that Tesla has a "majority minority" U.S. workforce overall, but 83% of employees in leadership roles are men and 59% are White. To use individual functions (e.g., mark statistics as favourites, set First, they quote the number of accidents which they say includes any activation of active restraints (airbags/pretensioners) which is crashes over 12mph. Newer Tesla vehicles do have a camera that can see the driver, and Tesla has reportedly done experiments at using it for driver monitoring, but they do not do that at present. Theyve been researching EVs for about three years anduntil recentlyconsidered Teslas the only viable option, given their range and the charging infrastructure the company has built in their area. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. They provide rates for driving with autopilot, without autopilot, and without autopilot or the other accident prevention systems. Even an optional driver gaze monitor would help, though I suspect Consumer Reports would not approve of it being optional. 11% of Tesla employees are Asian. All other brands scored more poorly, with only the Lincoln/Ford Co-Pilot breaking 50 points on CRs 1-100 scale. Consumers put off by Musks mischief had few EVs to turn to. My skill at the latter is improving. Tesla's debut diversity report did not break out how many of its employees identified as having a disability. For the Q3 2020 report, that means that driving the highway with Autopilot, you see an accident every 5.15 million highway miles, but every 1.7 million city miles. And hes using his passion for EVs and sustainability to educate not only his own children, but also future generations, about the reliance on fossil fuels and electric alternatives, like innovative school buses. The company was not immediately available for comment when contacted by CNBC early Saturday. We hear from Tesla owners who will say, Look, I love my vehicle, but I really wish I didnt have to respond to my friends and family about his latest tweet, says Mike Dovorany, who spoke with thousandsof EV owners and potential buyers during his two years working inEscalents automotive and mobility group. Buyers rarely rank a product higher because it limits what they can do, or nags them more to use it well, but CR feels this is an essential feature in its ratings to improve overall safety. Tesla, The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). He wasnt sold on it, partly he says because it didnt have enough cargo space for his golf gear. Based on past experience, Tesla is willing to defy the tastes of Consumer Reports. Learn more about how Statista can support your business. Based on data pulled from 2,650 Tesla owners, the average household income of a Tesla Model X owner is $143,177 per year. 2,650 Tesla vehicle owners were sampled and the average household income for a Model X owner was Power's study comes hours after U.S. safety regulators disclosed an investigation into 2012 through 2015 Tesla Model S vehicles regarding reported failures of the vehicle's large touch screens. to incorporate the statistic into your presentation at any time. Source: Advocates for Highway and Auto Safety 6. Tesla's domestic and international revenue 2018-2021; Tesla: vehicle deliveries by main model and quarter 2022; Quarterly Tesla supercharger station and (May 31, 2022). It surveys owners and then grades auto brands based on the number of problems reported per 100 vehicles. A paid subscription is required for full access. You need a Statista Account for unlimited access. Competitors that have been chasing the company for a decade may still beyears away from catching up in the EV sales ranks. Learn more about how Statista can support your business. Tesla's issues somewhat vary from "traditional" auto brands, according to J.D. That includes models losing and regaining "recommended" ratingsfrom Consumer Reports, which at one time ranked the Model S as its top-rated vehicle ever.. The results showed that Tesla vehicles appeal to both EV owners and those who intend to buy an electric car within five years. Sign up for free newsletters and get more CNBC delivered to your inbox, Get this delivered to your inbox, and more info about our products and services., 2023 CNBC LLC. Opinions expressed by Forbes Contributors are their own. But they refused to buy one because of Musk, their main gripes being his politics,staff turnoverat the company and its cavalier approach to autonomous-driving technology. Tesla did reveal some big-picture analysis of its current U.S. workforce. Are you interested in testing our business solutions? Top complaints include built-in voice recognition; Android Auto/Apple CarPlay connectivity; touch screens; built-in navigation systems; and Bluetooth connectivity. The global AV market currently sits at $54 billion, autonomous vehicle statistics reveal. As of February 2020, it has more than 37,000 public charging stations or one station per 459 inhabitants. During the companys earlierdays, the trolling and glib comments were a feature, not a bug. (In fact, officially Tesla only approves of using it on highways.) Moving forward, Tesla said it will recruit from historically Black colleges and universities and conduct unconscious bias trainings for managers and recruiters. As part of its 2020 Initial Quality Study, the firm found Tesla owners reported more problems in their first 90 days of ownership than the other 31 U.S. auto brands Data is a real-time snapshot *Data is delayed at least 15 minutes. Business Solutions including all features. Power's 2020 Initial Quality Study were Dodge and Kia. 8. With this modest margin, one can attribute the problem to a group of people who dont watch the road when using Tesla Autopilot as they are told to do. US Electric Car Statistics. Power study of how makers could sell more EVs. They could do without. But its possible that Autopilot is more dangerous off the freeway and a bit safer on it. WebTesla owner demographics: gender. knX.e W(yy?2O2y >V7Y~/EZ;Z&hLwm^bH.u=Qowr]f[l}OfLm2+ w1f-S1vY64lv 'E.nevd CPXdl,-R>YM^F|?E6>fCoSmY;xC~$R|?fh+\G^?|qgly"^mt=M6W9\J%C)n"f8sA~5#1]2KU|' wfX.}?~O7x(V lEfJimEqP ?ndP>{ ),a+~Kp)?w"Xrm;je4yW\hld l%f& -_Aj)^3Io56)%v6_gipq{-X*]mm "lMTv%o95nD [k*m*6vo^xkY~F?e&38_s{.K3F?dyD gT/M?%NP{ezS9 '^bJ|tW0At>Mfo%3n$}o1no_xd!Tu/6+Q,kN>y`XCgF7YCB"Vt#>/$~u1J:fo.^fZ>5iYTc#n_c-&Bz~lO_t([1U }FX/Bz],"[_.X9 ;a~C>-PKR{} The most common ethnicity at Tesla is White (52%). Power.. Creative Strategies, a California-based customer-experience measurer, mentioned owner frustration with Musk in a study it published in April. Through interactive state and county maps for the 50 states, the District of Columbia and Puerto Rico, each page provides a snapshot of change from 2010 to 2020 A little bit of algebra calculates the real number of miles per accident on the highway and the rate on city streets will be around 1/3rd of the miles per accident. , Jul 27, 2022. statistic alerts) please log in with your personal account. dollars)." (Thats less highway than most cars do because of drivers turning on Autopilot.) The latter is pretty rare, so the interesting question is, Are drivers safer with Autopilot on or off?. As for Musk, Tesla owners had lots to say about him. Tesla News, Jerry James Stone, a 48-year-old chef in Sacramento, California, who teaches his 219,000YouTube channel subscribers how to make vegan and vegetarian meals, drives a Volkswagen Beetle convertible and plans to go electric with his next car. This compares to the United States Founded in 2003 and headquartered in California, Tesla ranked as the most valuable automotive brand worldwide as of June 2022 and within the fifteen most It added that its leadership cohort which includes directors and above accounted for a "very small" percentage of total employees, at under 0.4%. They declare that Teslas performance was the best (though not by a large margin) and they dinged it for not having the camera-based driver monitoring that Super Cruise has which makes sure eyes are kept on the road, and not being more explicit and limiting about where you can use it. Currently, you are using a shared account. Supercharger ; Sedano's Plaza 18600 NW 87th Ave Hialeah, FL 33015. *Source: "Customer Stories" viaTesla Motors, Posted in To use individual functions (e.g., mark statistics as favourites, set Get in touch with us now. "He splits his time between the Catskill Mountains and New York City, and still has hopes of one day becoming an international man of mystery. If cars were autonomous, 64% of people would rather own their car as opposed to hiring it as a taxi service. His work has appeared in print, online, and radio outlets that include Wired, Popular Science, Tech Review, IEEE Spectrum, and NPR's "All Things Considered. But some states, including Tesla's home of California, require automakers to grant state officials permission to release the data. It will be essential to ensure that the buying, driving, and charging experiences continue to improve. You only have access to basic statistics. Posted on Most say they bought one of the EVs because they like the cars. If you are an admin, please authenticate by logging in again. Colloquially, it's known in the industry as getting butts in seats. They can range from problems with infotainment systems and engines to paint issues and production. From 2012 to 2020, there has been approximately one Tesla vehicle fire for every 205 million miles traveled. Show publisher information It was so much better than any car Ive ever driven, the 73-year-old self-storage company executive says. By comparison, NHTSAs most recent data shows that in the United States there is an automobile crash every 479,000 miles., At first reading, the Autopilot number looks almost twice as good as the non-Autopilot number. 2020 Impact Report | Tesla For the best experience, we 22% of Tesla employees are women, while 78% are men. Finally, getting people behind the wheel of an EV was widely seen as the best single way to convince shoppers that the cars were real and could work for them. Combine those together (in the 94-6 ratio) and you get Teslas number of once per 4.59 million total miles. Elon has just soiled that brand for me so much that I dont even think I would take one if I won one, Stone says. The report follows a number of allegations of discriminatory treatment at Tesla from employees and former employees over the years. That means that if you see an accident rate for one mode which is almost all highway, and another mode that is a mix of city and highway, the rate will naturally be much better in the highway mode. "Unlike other manufacturers, Tesla doesn't grant us permission to survey its owners in 15 states where it is required," Doug Betts, president of the automotive division at J.D. That, Dovorany suggested, is an ecosystem traditional makers will struggle mightily to replicate. Access to this and all other statistics on 80,000 topics from, Show sources information The ideal entry-level account for individual users. The problem is, this is what you would expect, because according to research at MIT, 94% of Autopilot use is on limited access highways. Last quarter they were roughly even, and in Q1 having Autopilot on was the modest winner, but thats the only time all other reports have shown driving with Autopilot to be moderately more risky. A paid subscription is required for full access. If we reduce the estimate ratio of accidents/mile on freeway and non-free to just 2.3:1 (as a number from another source suggests) the chart shows Autopilot slightly below non-Autopilot until Q1 2020, then being around 15-20% better in 2020, possibly due to Covid or software improvements both would be altering the results. WebCalifornia continues to lead all Tesla ownership by a landslide with 48% of Model Ss registered in the state. Tesla owners reported more problems in their first 90 days of ownership than the other 31 U.S. auto brands included in the study. The NHTSA number is derived from police reports. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). Here are some highlights: Tesla counted people from Pacific Islander, Native American, Native Hawaiian and Alaska Native communities as part of an "Additional Groups" category. Business Solutions including all features. ", PwC, Tesla's market capitalization between March 31, 2020 and 2022 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1256537/market-capitalization-of-tesla/ (last visited March 04, 2023), Tesla's market capitalization between March 31, 2020 and 2022 (in billion U.S. dollars) [Graph], PwC, May 31, 2022. Get full access to all features within our Business Solutions. You need at least a Starter Account to use this feature. It does not look at your eyes. But Tesla does lag more mass-market brands:Toyota, for example, is only off the shopping list for 23% of drivers.

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tesla owner demographics 2020